Affiliate Disclosure

Transparency is important to us. Learn about our affiliate relationships and how we earn commissions.

Last updated: August 2, 2025

1. What is Affiliate Marketing?

Affiliate marketing is a business model where we earn commissions by promoting products and services from other companies. When you click on our affiliate links and make a purchase, we receive a small commission at no additional cost to you.

Important: Affiliate commissions do not increase the price you pay for products. The commission comes from the retailer's marketing budget.

2. How We Earn Commissions

We earn commissions through the following process:

  1. We research and recommend gaming products we believe our users will find valuable
  2. We provide affiliate links to these products on our website
  3. When you click on our affiliate link, a tracking cookie is placed on your device
  4. If you make a purchase within the tracking period (usually 30-90 days), we earn a commission
  5. The commission is paid by the retailer, not by you

3. Our Affiliate Partners

We work with various affiliate networks and retailers, including:

Gaming Retailers
  • Amazon Associates
  • GameStop
  • Best Buy
  • Target
  • Walmart
Affiliate Networks
  • Awin
  • ShareASale
  • Commission Junction
  • Rakuten Marketing
  • Impact

4. Commission Rates

Commission rates vary by retailer and product category:

  • Gaming Consoles: 1-5% commission
  • Video Games: 3-8% commission
  • Gaming Accessories: 5-15% commission
  • Gaming Chairs & Furniture: 5-12% commission
  • Gaming PCs & Components: 2-6% commission

These rates are approximate and may change. Commission rates are set by the retailers and affiliate networks.

5. Our Commitment to You

We are committed to providing honest, unbiased recommendations:

  • Honest Reviews: We only recommend products we genuinely believe in
  • Transparent Disclosure: We clearly mark affiliate links and disclose our relationships
  • No Price Inflation: We never recommend products solely for higher commissions
  • User-First Approach: Your satisfaction and trust are our top priorities
  • Quality Control: We regularly review and update our recommendations

6. How to Identify Affiliate Links

We make it easy to identify affiliate links:

  • Affiliate links are clearly marked with "(affiliate link)" or similar indicators
  • Some links may contain tracking parameters in the URL
  • We use rel="nofollow" attributes on affiliate links for SEO transparency
  • Product recommendation pages include disclosure statements
Note: Not all links on our website are affiliate links. We also link to informational resources, reviews, and other helpful content.

7. Tracking and Privacy

Affiliate tracking involves:

  • Cookies: Tracking cookies are placed when you click affiliate links
  • Tracking Period: Usually 30-90 days, depending on the retailer
  • Data Collection: Retailers may collect purchase data for commission attribution
  • Privacy Protection: We do not have access to your personal purchase information

For more information about data collection, please see our Privacy Policy.

8. FTC Compliance

We comply with Federal Trade Commission (FTC) guidelines for affiliate marketing:

  • We clearly disclose our affiliate relationships
  • We mark affiliate links appropriately
  • We provide honest, unbiased recommendations
  • We do not mislead users about our relationships

This disclosure is provided in accordance with FTC guidelines for affiliate marketing transparency.

9. International Compliance

We also comply with international affiliate marketing regulations:

  • UK: Compliance with ASA (Advertising Standards Authority) guidelines
  • EU: GDPR compliance for data protection
  • Canada: Competition Bureau guidelines
  • Australia: ACCC (Australian Competition and Consumer Commission) guidelines

10. Contact Us

If you have questions about our affiliate relationships or this disclosure, please contact us:

Email: affiliate@zapplay.co.uk

Address: ZapPlay, [Your Business Address]

Phone: [Your Phone Number]

Our Transparency Commitment

We believe in complete transparency in our affiliate relationships. This disclosure is part of our commitment to building trust with our users.

Clear Disclosure
Honest Recommendations
Privacy Protection